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Acuvue Contact Lens's Design System

When I worked at Deutsch Inc., the design director and I worked on a design system that we pitched to Acuvue Contact Lenses. The design director designed a grid out of two circles, to represent the iris, and I took his system and applied it to a variety of advertising materials. I created posters, brochures, website mock-ups, and other expressions of the design system. I was given the opportunity to design the contact lenses' packaging that would accompany the system. I learned a lot about designing different kinds of contexts and how to do it quickly and within a system.